Persuasion & Influence

Articles on persuasion and influence across cultures: principles-first and applications-first reasoning, and how to make your case in international teams.

cross cultural pitching

Cross Cultural Pitching: Why Different Cultures Tell the Story Differently

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time One thing I’ve been thinking about a lot lately is how easily we assume that cross cultural pitching

Cross Cultural Pitching: Why Different Cultures Tell the Story Differently Read More »

Mastering Persuasion Across Cultures – A Comprehensive Guide (5 of 5)

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time In our series on persuading across cultures, we have explored the nuances of principles-first and applications-first persuasion styles,

Mastering Persuasion Across Cultures – A Comprehensive Guide (5 of 5) Read More »

Applications-First and Principles-First

Principles-First vs Applications-First: Why Your Team Argues About Everything

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time Cultural Friction  ·  Persuasion & Communication Principles-First vs Applications-First: Why Your Team Argues About Everything Why does your

Principles-First vs Applications-First: Why Your Team Argues About Everything Read More »

applications-first persuasion

Deep Dive into Applications-First Persuasion (3 of 5)

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time Applications-First Persuasion. In our previous post, we explored the principles-first approach to persuasion, which focuses on building arguments

Deep Dive into Applications-First Persuasion (3 of 5) Read More »

Principles first persuasion

Deep Dive into Principles-First Persuasion (2 of 5)

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time In the first post of our series, we introduced the concepts of principles-first and applications-first persuasion styles. This

Deep Dive into Principles-First Persuasion (2 of 5) Read More »

Persuading Across Cultures

Persuading Across Cultures – Principles-First and Applications-First (1 of 5)

Cultural Friction — Newsletter Get this delivered to your inbox Real problems, practical fixes for leaders of international teams. Published weekly. ✓  You’re subscribed. Check your inbox to confirm. Subscribe Free · Weekly · Unsubscribe any time The short answer: People from different cultures expect to be persuaded in a different order. Principles-first (deductive) persuasion

Persuading Across Cultures – Principles-First and Applications-First (1 of 5) Read More »

Scroll to Top